Here’s what Yokohama India have to say about the launch of their new Yokohama Club Network outlet in Bengaluru:
Yokohama India strengthened their retail presence in Bengaluru with the addition of Madhus Tyre Centre to the exclusive Yokohama Club Network (YCN). The new YCN outlet catered to the city’s growing demand for premium tyres and professional tyre care solutions, aligned with Yokohama’s focus on enhancing the motoring lifestyle for discerning Indian customers through an elevated driving and ownership experience.
Madhus Tyre Centre, a long-standing partner for Yokohama India, was known for strong retail presence and technical expertise in the Bengaluru market. Inclusion in the Yokohama Club Network brought together Yokohama’s premium tyre portfolio with a modern, customer-centric retail setup, supported by trained professionals and advanced service technologies, to deliver precision fitment and care for high-performance vehicles and SUVs.
Harinder Singh, Managing Director and CEO, Yokohama India, said:
“Bengaluru has been one of our strongest markets, with customers who value quality, performance, and professional service. The addition of Madhus Tyre Centre to the Yokohama Club Network strengthened presence in the city by combining premium products with advanced service capabilities. This partnership reflected continued focus on expanding customer touchpoints and delivering global standards of excellence through local expertise. With Madhus Tyre Centre on board, we looked forward to deepening engagement with customers and bringing them closer to the reliability and performance that the Yokohama brand stands for.”
Yokohama India continued to redefine tyre manufacturing excellence for the Indian market, blending cutting-edge technology with a focus on performance and reliability. The brand’s product portfolio included the top of the line Advan, SUV specialist Geolandar, eco-friendly BluEarth tyres, the high-performance S.drive tyres, and the resilient Earth1 Max tyres designed specifically for Indian roads. With Madhus Tyre Centre joining the Yokohama Club Network, Yokohama India enhanced ability to deliver this vision on the ground by combining advanced products with expert service and customer-focused care.
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