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Here’s what Volkswagen have to say about the Performance Centre launch:

Volkswagen India has inaugurated the country’s first Performance Centre in  Chennai, Tamil Nadu, catering to an enhanced retail experience for customers interested  in purchasing the Golf GTI and Tiguan R-Line. The new Performance Centre inaugurated at Mount Road, Chennai is the first amongst multiple new touchpoints that will be launched  across India. The brand also inaugurated Volkswagen Chennai as its second Performance  Centre in the state.  

With these two new inaugurations the brand’s network strength in Tamil Nadu now  stands at 27 sales and 19 service touchpoints. This also marks the beginning of the brand’s  strategic focus for an enhanced retail experience across markets in India.  

With the recent introduction of the globally acclaimed Tiguan R-Line and the iconic Golf  GTI, Volkswagen has delivered on its vision of ‘Progressive Performance’ by offering Indian  customers an opportunity to own these world-class cars. 

Mr. Nitin Kohli, Brand Director, Volkswagen India,said,

 

The recent launch of global icons like the Tiguan R-Line and Golf GTI, are now serving to the elevated Indian customer  aspirations. In sync with the strategy of premium and progressive performance, we aim to enhance our retail experience through these Performance Centres. The new touchpoints  will help us engage with customers and prospects, delivering a more progressive and  premium purchase experience.

Commenting on the inauguration of the new Performance Centre, Mr. Arun  Uppuswamy, Managing Director, Volkswagen Mount Road, said,

 

We are delighted to  partner with Volkswagen India and launch the country’s first Performance Centre. With  the new Golf GTI and Tiguan R-Line on display, we are delighted to welcome customers for an enhanced retail experience from Volkswagen, highlighting the brand’s latest premium,  progressive, performance mobility offerings in an exquisite new ambience at our Mount  Road showroom.

The new Performance Centres have been designed and developed to offer customers a heightened retail experience focused on sight, sound, smell, touch and taste. These  Performance Centres will cater to a discerning set of customers for the recently launched  carlines – Tiguan R-Line and Golf GTI, delivering premium aesthetics and exclusive  experiences. Volkswagen has also ensured that the manpower at these new facilities are  well equipped to understand the technical capabilities and lineage of these iconic carlines.

Address of the new touchpoints in Chennai: 

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